Services

We offer research modules that allow our clients to easily order standardized market research projects. We offer Gabor Granger pricing studies, brand tracking, campaign evaluation research modules and more.

  • Proven research methodologies
  • Global research
  • Fast delivery (typically within 48 hours)
  • Low cost

Brand tracking​

Measure your brand health continuously

Continuously measure your brands health from awareness to purchase compared to your main competitors. Our standard brand tracking measure brand health for an entire category and normally 10 brands.


Gabor Granger price test​

Find the optimal price

Find out the optimal price for a new product, service or content to maximize revenue and profitability through a survey where we use the Gabor Granger monadic price testing methodology.


MoodScore test​

Measures the emotional impact of advertising

The main aim of Moodscore is to measure the emotional impact of media content to understand what effect it will have on viewers. It measures three main factors, cognitive ease, sympathy and consent.


Van Westendorp's Price Sensitivity Meter​

Determine the price sensitivity and optimal price range for a product or service:

Find your product's best price with the Van Westendorp Price Sensitivity Meter, a straightforward tool that uses consumer feedback to find a balance between volume and profit, ensuring a competitive edge.


Academic research​

Syno International provides services to universities and other academic institutions that demand high-quality data collection and the validity of results.


Advertising Targeting​

Better Targeting for Your Campaigns

Track ad exposure across media including CTV, streaming audio, print and display. Combined with over 100 profiling points and detailed website exposure history, you gain instant access to rich visitor profiles. This allows you to measure brand lift, ad effectiveness, and benchmark performance with confidence.


Understand what your audience really sees​

Syno’s Eye-Tracking Surveys use respondents’ webcams to capture where they look when viewing your visual materials, adding attention-based behavioral data to your survey results.


Easily order standardized market research projects

Gabor Granger pricing studies, brand tracking, campaign evaluation research modules and more.


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