Tobii:
Tobii is a global leader in eye-tracking technology, offering innovative solutions that enhance research, communication, and user experiences. Their products and services span various industries, including healthcare, gaming, and market research, helping to unlock insights into human behavior and interaction.
Syno and Tobii have integrated their platforms to provide a seamless experience for respondents and clients of Syno when conducting eye-tracking projects.
Moodscores:
Moodscores is a Swedish company that have developed a unique methodology to measure the emotional impact of advertising. To date, Moodscores has been used to measure the impact of over 1000 advertisements.
For more information on our cooperation, click here
https://www.synoint.com/moodscore/
Wahsel:
Wahsel offers advanced data integration and analytics solutions, specializing in transforming complex datasets into actionable insights. Their services especially cater to the retail sector to make data-driven decisions and optimize their strategies.
Syno and Wahsel have jointly developed a range of solutions for retailers, including setting up online panels, conducting brand tracking, and implementing continuous pricing projects.
FeedbackFrog:
FeedbackFrog is an all-in-one user experience solution helps companies gather and analyze feedback on their products and services through unmoderated and moderated video qualitative feedback collection through their platform, they enable businesses to understand customer preferences and improve their offerings.
Syno and FeedbackFrog collaborate to provide a platform for qualitative insights for Syno's clients. Additionally, FeedbackFrog utilizes Syno's platform to recruit and manage online panels for its clients.
Brand Value Network (BVN):
Brand Value Network (BVN) is managed by German research specialist Andreas Schurek and specializes in market research, offering comprehensive insights to optimize brand performance. With expertise in brand positioning, customer segmentation, and digital media, BVN helps businesses drive value through informed decision-making and innovative strategies.
Syno and BVN have established a standardized methodology for claim tests and are working closely on projects where Syno’s clients request additional insights related to brand performance.